Thursday 29 May 2014

Why You Need a Professional Company to Convert PSD to Magento Theme

Magento is a top choice when it comes to choosing an open source ecommerce application for building online shopping websites with all the usual features including shopping cart functionality. As such, 10% of online stores use Magento — which is now part of eBay — to add a shopping cart feature to their online stores.

For small businesses, Magento is the perfect choice to use to build their ecommerce website. To give the website that killer look, the website should preferably be designed in Photoshop and then PSD to Magento conversion can be used to come up with a website with an outstanding look.

While rudimentary web designing can be accomplished by your net savvy nephew, to get an essential professional look and feel, you must opt for professional web development at a professional web development company. Globalization has made outsourcing a common feature of the global economy. To get the best results for your PSD to Magento theme conversion project, there is really no better alternative than opting for an Indian web development company.

Advantage Magento

Let us first see a few reasons why Magento is the preferred platform for so many users and store managers:
  • It’s easy to use and has great functionality
  • It’s a fully integrated ecommerce platform and offers a variety of product display options and also mobile templates to create top quality websites for smartphone and tablet users. With half of internet users using their mobile devices to access the internet and making purchases from their smartphones and tablets, it’s critical to have a website that is mobile-optimized. If your website is not optimized for mobile, you are losing out on potential sales.
  • Magento has the necessary product categorization and loyalty program features and configurable discount and promotion rules.
  • It is extensible — you can modify and add more functionality to your ecommerce website as and when you need them.
  • Magento offers product browsing and catalog browsing options.
  • Magento widgets help extend the functionality of the front end blocks. These can be used to display product data dynamically or generate dynamic product lists based on recently viewed items.

Convert PSD to Magento Theme

With PSD to Magneto conversion, you get the twin benefits of having a Magento-based website that has all the necessary qualities of a top flight ecommerce website combined with some eye-catching design that can only be accomplished in Photoshop. Professional graphics design experts will come up with those looks that will enable your website to stand out among your competitors.
You get a great looking website while converting from PSD to Magento only when the slicing of the PSD file is done correctly. The slicing has to be precise and then the HTML coding should be as per W3C standards so that the website looks equally great on different browsers such as Firefox, Chrome and Safari.

Advantage Offshoring

With the proliferation of website development companies, it is imperative that you seek out a capable and professional web development company when you decide to outsource your PSD to Magenta conversion to an offshore web development company.

The advantages of offshore development are numerous including huge cost savings — web development at an Indian firm will cost only about one-fifth of what web development at an American or European firm will cost.

By opting for professional Indian web development firms, you can also get additional services such as Search Engine Optimization (SEO) and online marketing. With the rapid pace of change of search algorithms — the latest Google Panda 4.0 release being a case in point — you cannot have a website that is not search engine optimized.

SEO professionals at professional companies will be able to take measures to ensure that your website does not run afoul of algorithm changes or updates — whether it’s Google Penguin, Panda, Hummingbird or Yahoo or Bing.

In summary, you can go for PSD to Magento conversion to reap multiple benefits and opt for professional companies at offshore locations to get further benefits.